Our
Winery

Mission

We grow, transform and spread around the world a unique product from our land, rich in an unparalleled flavor that makes Italian cuisine a celebration. We do it through natural and organic methods because defending our land is defending our future.

Vision

For over 60 years, we have been growing our tomatoes with love and foresight. We are inspired by the tradition of our ancestors and we ferry it towards the future through investments in cutting-edge technology and innovative cultivation and transformation processes, compatible with the environment and respecting our land. To leave this great wealth and this immense beauty to those who come.

The company Nolano was born from a history of commitment and passion that has lasted for three generations.

Work, sacrifice and love for our territory are the values that have always guided our choices.

1960

1980

1991

2000

2015

2020

Today

THE FOUNDATION

Ciro Nolano he founded the agricultural company Nolano in the early 60s. But Ciro's story begins much earlier. At the tender age of six he lost his father along with his five brothers. Thanks to his particular resourcefulness and great imagination, he immediately understood that the land could become a source of opportunity and redemption for him and his family. A generous and rich land whose noblest fruit was and is the San Marzano tomato.

The Second Generation

Pasquale, Ciro's eldest son, grew up in contact with the earth and in particular with the San Marzano Tomato from a very young age. He immediately understood the importance of agricultural production and studied and worked to optimize cultivation processes and have an increasingly better quality product. He soon became a point of reference for all the farmers in the area, so much so that he founded the San Marzano dell'Agro Tomato Farmers' Cooperative Nolano. The farm Nolano will continue to grow until 1991 focused on this product.

THE DIVERSIFICATION of the agricultural company

The San Marzano tomato, due to a devastating virus, disappeared in 1991 and the farm Nolano he therefore decides to diversify production by dedicating himself to other excellences of our land. Work and land are safe. But precisely in these years of crisis at San Marzano, the long struggle to bring it back to life begins.

The rebirth of San Marzano

After years of feverish research and studies, a genetic solution has finally been found and San Marzano returns to its former glory. The company Nolano finds its main product again and returns to focus all its efforts on improving the yields, quality and quantity of this exceptional crop.

THE DEVELOPMENT AND CONSOLIDATION OF THE AGRICULTURAL COMPANY

In the wake of the lively and sudden growth of the Italian agricultural sector in the early 2000s and the growing interest in Italian excellence in the world, the agricultural company Nolano continues to play an increasingly central role in the panorama of the production of canned tomatoes and in particular of the San Marzano DOP tomato, investing more and more in research and innovation.

The NOLANO agricultural company BECOMES ORGANIC

The market demands it, the land demands it. It's the year when Nolano, which has always been attentive to the environment and its natural balance, becomes an organic company. It does this by returning to traditional cultivation, to obsessive care at every stage of production, paying care and attention to every single plant. And scrupulously following all Bio protocols.

The integration of the San Marzano DOP tomato supply chain

Dario, Pasquale's son, decides to join the company. Various academic and work experiences around the world have made him a very dynamic and curious person. He immediately understood that only through the control of the entire supply chain can the quality of the San Marzano DOP tomato be preserved and the excellence of our land can be brought all over the world. Nolano It therefore becomes a leading company in the production of San Marzano DOP tomatoes, completely vertically integrated, from fresh cultivation to marketing.

Products

In addition to San Marzano DOP, Nolano grows and processes different types of tomatoes typical of the Agro Nolano ready to be used in your restaurant, your pizzeria or even at your home. Discover them all.

Our
Winery

Mission