Nolano and San Marzano.
A long love story.

Pomodoro
San Marzano
of the Agro
Sarnese-Nocerino
PDO

The King tasted it and was amazed.

He looked out over all of Naples from his balcony and proclaimed:

“This wonder belongs to the people”.

It was 1770.

The party began for our table.

And as everyone knows well, the celebrations in our area last for centuries!

1770

1902

1957

1980

1988

1996

1999

2000

The legend

Legend has it that the first map of San Marzano arrived in Naples in 1770 in the hands of the Viceroy of Peru. A gift for the King of Naples. The King tasted it, was amazed and gave it to the people. It thus spread throughout the volcanic territory surrounding Vesuvius. For our land, our table and our cuisine the celebration began.

The test

At the beginning of the 20th century there was finally certainty of the presence of the famous ecotype. “A gourmet's delight, the scent of Sundays and special holidays, San Marzano gained great appreciation from a gastronomic point of view” (www.regione.campania.it). It was then that San Marzano was defined as "Red Gold" for the economic value it had managed to acquire for farmers.

Fame

Domenico Rea, Strega award-winning journalist and writer, in a reportage dedicated to the cultural and gastronomic traditions of Campania, was the first to define San Marzano as the King of Tomatoes.

The success

In 1980, Campania's tomato production represented 25% of the national production and constituted the main part of the raw material used by the processing industries for the production of peeled tomatoes.

The crisis and the rebirth

In 1988, a virus affected all the crops in San Marzano. The effect is devastating, so much so that the King of Tomatoes seems destined to disappear. At the same time, he begins hard work to recover the genetics of the Red Gold of Campania. After about eight years, San Marzano is safe.

San Marzano DOP

July 2, 1996 is a great day for all of us. San Marzano is recognized with the Protected Designation of Origin and its new name becomes Tomato San Marzano dell'Agro Sarnese-Nocerino DOP. A day of celebration.

The consortium

The Consortium for the Protection of San Marzano Tomato PDO is established which allows its protection and relaunch on an international basis.

The triumph

The San Marzano DOP tomato is now famous throughout the world, recognized not only in Europe and America, but also in other continents. It is the basis of the Mediterranean diet and Neapolitan pizza which are popular everywhere.

San Marzano DOP

possesses these characteristics

Typical tapered shape

Full-bodied pulp and soft on the palate

Thin and uniform peel

Intense and pleasant aroma

Unmistakable sweet and sour flavour

Healthy antioxidant properties

Pizzerias and restaurants San Marzano DOP makes you fly high

For some time now, San Marzano DOP has been in enormous demand in the most renowned pizzerias and restaurants. This is because customers know how much more flavor and authenticity our tomato can offer. When you serve a dish based on San Marzano, it is very useful and profitable to write it on the menu and let people know.

Both in Italy and abroad, San Marzano is that added value that gives quality to your company. An investment with a sure return if you want to offer the best Italian cuisine.

Three reasons to choose San Marzano DOP

Enhances the flavor of the pizza

The consistency of the pulp makes it perfect for high temperature cooking. Furthermore, its natural softness makes it ideal for "pressing" by hand, as Neapolitan tradition requires.

It makes pasta a party

With a typical sweet and sour flavour, all pulp and very few seeds, San Marzano DOP is perfect for becoming the most fragrant and fullest sauce for the pasta to which it naturally binds. With him, the simplest spaghetti with tomato sauce is a masterpiece.

MELTS THE MEAT DURING COOKING

Its unique organoleptic properties make it ideal for long cooking. The presence of glutamic acid, a natural flavor enhancer, ensures that meat sauces are always delicious and rich in flavour.

Products

In addition to San Marzano DOP, Nolano grows and processes different types of tomatoes typical of the Agro Nolano ready to be used in your restaurant, your pizzeria or even at your home. Discover them all.